All You Need to Know About TikTok Algorithms

October 04, 2021 — 3 mins read
TikTok Promotion
All You Need to Know About TikTok Algorithms

TikTok gained popularity during quarantine when almost everyone began to repeat challenges, dances, and other trends. However, the question remains, why one video gains 1 million views, while another similar one may not get even 100. Below we will explain how TikTok algorithms work that can help you become popular.

There is even a separate tab on TikTok, showing which is now at the top: what dances and what music are now trending. Follow famous bloggers and don't forget to put hashtags. This heading should be a must-have, at least 3-4 times a week.

If you’re just starting out, you can buy TikTok followers.

How do users create content for TikTok?

They come up with an original plot and post it on social networks.

In the first case, you need to spend time looking for ideas.  In the second case, you do not waste time experimenting, but simply churn out similar videos that are already popular.  But do not copy the content of the video  - add at least something of your own.

Of course, it's always better to create something new, but it all depends on what goals you set. If the task is simply to quickly gain followers and post as many videos as possible, you can take other people's ideas and make your interpretation.

You need to follow the recommended videos and challenges in order to shoot what is at the top. The best way for you to get to the top is to start your promotion with Viewsta!

There are no days off on TikTok, but there is a unique feature: You can shoot as many videos as possible and leave them in the draft to post when you need them. For good growth of subscribers, it is recommended to upload as many videos as possible per day, preferably 5-6.

You can get to the top if your video is watched to the end. In this case, you should always try to leave the intrigue. For example, write a question in the description, the answer to which will be only at the end of the video. You can also make simple ads for your videos, here’s a guide on how to do it

If you have decided on your niche in blogging, then it's even easier for you. You can start filming short videos and reviews, for example, cosmetics, and make some kind of training videos. The top most viewed videos of 2020 included dress-up videos (stylist blog) and videos on photo video processing.

Collaborate with other TikTokers

This method has long been used by stars - they shoot joint videos.  This is how they share the audience with each other.  If you appear in one video with a popular blogger, his subscribers will know about you.  To reach other TikTokers - write to them, meet them, visit blogging parties and events like YouTube forums.

If you still can't get to know each other and agree on a joint shooting, you can shoot a reaction to a video of a popular TikToker or a duet with him.  It's also easy to order paid advertising from bloggers.

Also, use TikTok promotional tools:

TikTok followers

TikTok views

A few more general guidelines:

  • Try to engage the viewer from the very first seconds
  •  If the video is closed almost immediately, it stops being included in the recommendations;
  • Make calls in videos or descriptions - “subscribe, reply in the comments, share your experience” - this engages viewers in the content and converts them into subscribers;
  • Promote your account whatever as possible- in other social networks, on the website, on the forums. 
  • Choose the length of the video by following under the content - short videos (up to 15 seconds) are watched more often, but if the video is addictive, they will watch it for a minute;
  • If the video gets a lot of views, shoot more on this topic.

TikTok, like any social network, requires work and creativity.  Study your audience and continually improve the quality of your content.

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